Startup

Startup Process
Personal Objectives
Business Plan
Product Selection
Legal Structure
Business Name
Logo Selection
Location Selection
Site Selection and Leasing
Equipment Purchase
Permits and Licenses
Debt and Equity Financing

Product Management

Product Selection
Product Ingredients
Product Quality
Inventory Management
Inventory Ordering
Volume Purchase Discounts
Inventory Forecasting
Inventory Loss
Cost of Goods
Product Pricing

Facilities

Location Selection
Site Selection and Leasing
Equipment Purchase
Warranties
Permits and Licenses

Marketing and Sales

Marketing Strategy Planning
Product Differentiation
Advertising (TV, Radio, Newspaper, Direct Mail, Email, Event, Sponsorship, Billboard) Programs, Sales, and more.
Sales Forecasting
Weather Effects
News and Event Effects
Competitor Analysis
Market Share Analysis
Consumer Behavior
Customer Traffic Patterns
Customer Feedback
Customer Satisfaction

Human Resources

Resume Review
Hiring and Firing
Salary Negotiation
Salary Management
Benefits
Incentives
Training
Morale
Scheduling (hourly)
Monitoring
Payroll

Operations

Business Management
Scheduling
Supplier Management
Shipping Management

Accounting and Finance

Cash Flow Management
Budgeting
Accounts Receivable
Accounts Payable
Payroll
Profitability Analysis
Income Statement
Balance Sheet
Financial Analysis
Share Structure
Raise Money – Bank Debt
Raise Money – Equity Investor

Financial Literacy

Personal Responsibility
Financial Evaluation
Spending and Saving
Employment Income
Risk-Reward
Return on Investment
Keeping Financial Records
Credit
Credit Rating
Debt
Equity
Investing

Economics Concepts

Scarcity
Marginal Cost-Benefit
Allocation of Goods
Supply and Demand
Role of Incentives
Gain from Trade
Specialization and Trade
Markets – Price and Quantity
Role of Price
Role of Competition
Role of Economic Institutions
Role of Money
Role of Interest Rates
Role of Investment
Role of Resources
Profit and the Entrepreneur
Productivity
Division of Labor
Opportunity Cost
Growth
Sustainability
Unemployment

Law and Ethics

Business Ownership
Bankruptcy and Liability

Math Concepts

Whole Numbers
Decimal Numbers
Adding
Subtracting
Multiplying
Dividing
Fractions
Percentages
Charts and Graphs
Reporting

Career and Life Skills

Decision Making
Problem Solving
Critical Thinking
Creative Thinking
Organization
Planning
Time Management
Stress Management
Risk Management
Team Building
Leadership
Self-Esteem
Entrepreneurial Thinking
Role as an employee
Role as a manager
Self Analysis

Topics covered in the Experiencing Small Business subject guide

Being An Entrepreneur
Basic Business Structures
Starting Your Business
Running Your Business
More on Running Your Business
Evaluating Success

Learning Guides and Activities included in the Small Business Education Bundle

Small Business Terms
Your Personal Profile
Selecting a Business
Writing a Business Plan
Financing a Business
Naming a Business
Selecting a Logo
Selecting a Legal Structure
Selecting a Location
Selecting a Site
Selecting Equipment
Getting Permits and Licenses
Advertising
Hiring Employees
Branding Your Products